Model B

Model B is a Tesla branded blender designed to incorperate Tesla Motors design language as well as innovative new features. Through usability research as well as indepth design analysis, I was able to identify key features that would stay true to the Tesla brand as well as solve key user pain points.  

 

8 Weeks 

Industrial Design, UX/UI

Model B is a Tesla branded blender designed to incorperate Tesla Motors design language as well as innovative new features. Through usability research as well as indepth design analysis, I was able to identify key features that would stay true to the Tesla brand as well as solve key user pain points.  

The objective of this project was to take a companies brand language and apply it to a product far outside their current offerings.

Field Research | Usability Testing

Field Research | Usability Testing

Field Research1
Field Research2

Design Research | Continuous Curves

Design Research | Continuous Curves

Untitled-1

Tesla’s visual contouring is smooth and intentional. The contour lines of the headlights, shell, doors, and grill, all continue into one another, giving the vehicle a cohesive and balanced appearance. These design approach makes Teslas design easy on the eyes.

Tesla’s visual contouring is smooth and intentional. The contour lines of the headlights, shell, doors, and grill, all continue into one another, giving the vehicle a cohesive and balanced appearance. These design approach makes Teslas design easy on the eyes.

Ideation | Form & Function

ideation
Ideation2

Part of Teslas design is not only its unique and clean looks but also its innovative and user friendly ways to interact with their vehicles. I tried to take a similar approach and find new ways to interact with an age old appliance.

ModelBHero
PanoHandle
Interface
Function
Wash
BW

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